COVID-19 stress altering consumer behavior in India: IIM Survey

To understand the sources of stress and how people are coping with the stress Centre for Marketing in Emerging Economies (CMEE) at IIM Lucknow in Association with Qualisys research and consulting conducted an online survey, with consumers across Metro, Tier I & II towns in India.

from Economy-News-Economic Times https://ift.tt/3pZ934l